Press Release:
Habitat for Humanity Philippines (Habitat), Bank of the
Philippine Islands (BPI), and Zalora Philippines (Zalora) today launched a
promo that encourages BPI Cardholders to help Typhoon Haiyan (local name
Yolanda) survivors by shopping online.
“People
have the heart to help, but sometimes don’t know how,” says Habitat CEO &
Managing Director Charlie Ayco. “This partnership with BPI and Zalora is a good
and easy way of doing so as we now move towards rebuilding the lives of those
affected by Haiyan. We have a long way
to go and every amount helps in giving these families back their homes.” ends
Ayco.
Habitat
aims to distribute 30,000 Shelter Repair Kits and build 30,000 core shelters
for those affected by Haiyan depending on availability of funding.
“With
BPI’s more than 1 million credit cardholders, and Zalora being the leading
online fashion store in the country, we hope to generate a lot of donations
while they shop,” says BPI VP for Marketing Strategy and Development Angie
Florentino. “Thank you, Habitat and
Zalora for undertaking this role with us as we continue to help those who
survived Haiyan.”
“Thank
you for letting us be a part of this initiative,” says Zalora Philippines
Co-Founder and Managing Director Paulo L. Campos III. “We are very excited in launching the promo
with BPI. I’m sure our online shoppers will
be thrilled with the 15% discount voucher they will receive when they donate to
Habitat.” ends Campos.
The
BPI-Zalora promo is open to all qualified BPI credit card holders. BPI cardholders may donate a minimum of
P1,000.00 using any BPI Card variant via
www.give2habitat.org/philippines/ReBuildPhilippines. They will then receive a 15% ZALORA discount voucher
code via e-mail which may be used upon checkout when they shop at
ZALORA.COM.PH. Discount is not valid for
sale items and brand exclusions apply. Terms and conditions apply. Promo is from
March 15 – June 15, 2014.
About
Habitat for Humanity Philippines:
Habitat
for Humanity Philippines (HFHP) is a non-profit organization that serves
Filipino families in need of decent homes. We bring together partners who share
the same vision of transforming lives through building responsible and
sustainable communities. Established in 1988, HFHP is a country affiliate of
Habitat for Humanity International based in Georgia, USA. For 25 years, HFHP
has served over 60,000 families throughout the country. HFHP envisions that
every Filipino family has a decent place to live. Visit www.habitat.org.ph or
www.facebook.com/habitatphilippines for more details.

No comments:
Post a Comment