In a world of fast fashion, passing trends,
and ever-dynamic beauty looks, it’s important to have those classic go-to
beauty must haves that will stand the test of time. But the beauty must that
trumps all is a dazzling white smile that gives you that elusive power of
attraction.
The good news is Closeup has designed a first in
beauty oral care. Co-created with cosmetic dentists, Closeup Diamond
Attraction gives you visibly whiter teeth in one brush.
“Closeup
is always looking for ways to innovate and to accentuate every woman’s best
accessory, her smile,” said Closeup Senior Brand Manager Gem Laforteza. “White
teeth have become such a beauty staple, so Closeup worked with a team of
cosmetic dentists, to create Diamond Attraction, that will give you that much
needed and instant lift. It’s truly the best in beauty and it’s now in the
Philippines.”
Recommended
by one of the country’s top cosmetic dentists, Dr. Cecile Infantado, Closeup
Diamond Attraction uses the revolutionary Blue Light Technology. “What elevates
Closeup Diamond Attraction from other whitening toothpastes in the market is
that it utilizes Blue Light Technology through a blue covarine foam that
lessens the yellow tones on teeth, making teeth look whiter and brighter,
instantly,” said Dr. Infantado.
Tagged as one of the 2015 Best in Beauty picks by top
celebrity makeup artist Xeng Zulueta, Closeup Diamond Attraction is the perfect
addition to anyone’s makeup kit, coming in handy whenever you need to get your
pearly white teeth, in an instant.
Along with its newest innovation, Closeup
also launched its latest ambassador, Heart Evangelista, who believes that a
smile is unlike any other beauty accessory. “I’m so glad to have Closeup
Diamond Attraction in my beauty arsenal, because it highlights my smile.
Nothing compliments your overall look better than a dazzling white smile,
because it gives you that boost of confidence and it completes your total
look,” she said.
Closeup Diamond Attraction is now available
in all leading supermarkets.

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